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MEDIA SMART T-Mobile Lesson 4

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Overall rating 2 out of 52.5 (2 ratings)

Last updated 12 June 2012, created 13 April 2011, viewed 887

Lessons on viral marketing techniques used in T-Mobile 'Life's for sharing' campaign. Lesson 4 looks at how adverts are directed at different audiences and how they use a range of techniques. The teacher's notes that accompany focus on how digital adverts are targeted at different people. If you More…like what you've seen, why not visit our website to access more free materials? Go to www.mediasmart.org.uk.

Downloads and web links

  • Powerpoint documentLesson plan
    MEDIA SMART T-Mobile lesson 4.pptx.ppt (2mb, Powerpoint document)
  • Word documentGuide
    MEDIA SMART T-Mobile teachersnotes_lesson4.doc (6mb, Word document)
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This sounds great, but I can't access any of the resources. Every time I try to register , it just says 'There has been an error'. I emailed the 'Contact Us' address to ask for help but they have never replied, so I'm giving up.

from elovegajardo, 12 June 2012 		(report comment) 1 out of 5

A fantastic detailed lesson based on advertising. The powerpoint is an excellent resource which guides ad instructs both the teacher and children. Children will have a great interest in this and enjoy making their own advert.

from MrColleyMaths, 02 February 2012 		(report comment) 4 out of 5
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