A complete scheme of work for AQA 8132 Business Studies: 3.5 Marketing, featuring exam-style questions, case studies, paired and group activities, worksheets, and discussions.
Designed for a mixed-ability group, PowerPoints are clear and concise with chunked explanations and plenty of stretch activities for higher-attaining students. And, of course, all answers are supplied!
The scheme of work includes the following:
- 3.5.1 Identifying and Understanding Customers
- 3.5.2 Market Growth and Segmentation + worksheet
- 3.5.3 The Purpose and Methods of Market Research
- 3.5.4a Overview of the Marketing Mix + printable case study
- 3.5.4b The Marketing Mix - Product + printable activity sheet
- 3.5.4c The Marketing Mix - Price + printable worksheet
- 3.5.4d The Marketing Mix - Promotion + printable worksheet
- 3.5.4e The Marketing Mix - Place + printable worksheet
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£3.50